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Editorial
Mark Dodgson
Professor; Director, Technology and Innovation Management Centre, University of Queensland Business School, St Lucia QLD
Article Text
The final, double issue of volume 2 takes as its theme a look to the future in strategic R&D planning and management that is consistent with a transition to a new millennium.
The first article, by Judy Marcure, describes the methodology of an R&D forecasting exercise. The study, involving over 1200 industry experts and consumers, not only yielded valuable insights for future strategic planning of a major multidisciplinary R&D organization, but also emerged as a significant business development mechanism for that organization. Further, it contributed to a modification of the public perception that R&D is planned in isolation from the marketplace by making the voice of the consumer a central element of the planning process.
Better R&D planning by industry is the subject of two other articles in this issue: a comparative study of the IT and automobile industries in Japan by Dr Allani and Professor Kodama of the University of Tokyo, and a case study from Taiwan's industrial chemicals industry by Drs Tang and Wang of Industrial Technology Research Institute (ITRI).
Irene Fung of Australian National University has contributed a thoughtful article looking forward to changes in the accounting profession that better recognise the knowledge assets of an organization, leading to more effective strategic planning in the technology-based organizations.
The final article in this issue considers technology transfer mechanisms that are particularly effective for technology commercialization in developing countries. Professors Kang and Oh use the example of the recent technomart in Taejon, Korea, to review effective mechanisms and models for improving their success.
The Technology Transfer Tactics section provides practical tips in this issue related to raising capital for SME's and to assisting negotiating teams charged with concluding collaborative agreements.
We look forward to continuing our investigation of best practice models of R&D commercialization, technology and innovation management, organizational change in the knowledge economy and APEC region technology business opportunities as we move into the new millennium with volume three of R&D Enterprise-Asia Pacific. We cordially invite subscribers, authors, and editors to comment and make suggestions regarding topics you would like to see covered in this journal.
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