A case study in corporate sustainability: Fuji Xerox Eco Manufacturing Center
Suzanne Benn
Sustainable Enterprise, UTS Business School, Broadway NSW
Dexter Dunphy
Corporate Sustainability Project, School of Management, Faculty of Business, University of Sydney, NSW
PP: 258 - 268
Abstract
The Fuji Xerox Company is a leading global corporation that has achieved success by re-inventing its business through re-manufacturing the components of its office equipment products.
In this study we explore the particular progress towards sustainability achieved at the Fuji Xerox Eco Manufacturing plant in Sydney, Australia and the organisational qualities which have enabled this progress. The authors conducted semi-structured interviews with managers, supervisors and other members of Fuji Xerox staff from the Eco Manufacturing Centre at Zetland, New South Wales. Promotional and other literature produced by Fuji Xerox and other sources were also examined.
This case demonstrates some of the challenges and business advantages of the emerging concept of corporate sustainability.
Keywords
strategic sustainability, component re-manufacturing, organizational variables, corporate sustainability, Fuji Xerox case study
eContent Home
